Suzuki wants to make its line of new and used cars more easily available to online customers over the internet.
Suzuki, Salzburg, Austria
A pilot operation will test how sales can be optimally closed online. To that end, Suzuki is taking on an intermediary role for its dealers.
The POSportal platform is taking on the process steps of
- Recording customer and product data,
- Identification and
- Contract negotiation, and the digital signature.
The focus is on a good customer experience and an electronic End-to-End process.